Step 10 of 11

How to think about risks

What could go wrong, and how much would it matter?

Click any word with a dotted underline to see what it means.

After looking at what a company has done, it helps to think about what could change. Every company faces risks: some come from its own business, others from the economy and the world around it. Thinking about them in advance makes surprises easier to understand.

What to look at

  • The "Risk Factors" section of the , where the company lists what could hurt its business.
  • that will need to be repaid or refinanced, especially when interest rates are high.
  • Dependence on one product, customer, supplier or country.
  • Competition, new technology and changes in regulation.
  • Sensitivity to the economy: some businesses sell much less in a , others are steadier.

Questions to ask yourself

  • What are the two or three things that could change this company's results the most?
  • Could the company get through a bad year or two? How much cash and debt does it have?
  • Is the risk already widely known, or would it come as a surprise?

Keep in mind

The Risk Factors section lists many possibilities, often in long legal language, and they are not all equally likely. No list covers everything: some of the biggest surprises are ones nobody saw coming, as explained in Uncertainty.

On StockLab

StockLab doesn't give companies a risk score. The Cash vs. Debt card, free cash flow over five years and in the Advanced View show some of the facts related to risk.