Practice Mode

Apple · May 2016

AAPLTechnology7-year horizonEasy

Imagine you already own shares of this company.

Everything on this page is limited to information available on May 2, 2016.

The situation

Date
May 2, 2016
You own
Shares of Apple
Period
7 years, until May 2023

Decide what to do with your shares.

The company at the time

Apple sells the iPhone, which brings in about two-thirds of its revenue, along with Macs, iPads and a growing services business that includes the App Store and iCloud. Last week it reported that its quarterly revenue had fallen compared with a year earlier for the first time in 13 years, because fewer iPhones were sold, and it expected another decline in the next quarter. The share price was near its lowest level in about two years, and the well-known investor Carl Icahn said he had sold his stake. Apple was returning a lot of cash to shareholders through dividends and share buybacks, and it held large long-term investments that are not counted in the cash figure here.

Information available at the time

The same numbers as on company pages, as they had been reported by May 2, 2016. Sector medians aren't shown because StockLab doesn't have them as they stood back then.

Revenue, growth, profit and cash flow are for fiscal year 2015 (ended September 2015), the latest full year in an annual report filed by then; cash and debt come from the latest report (its date is on the card). Results announced after that aren't in these cards yet, even if the story above mentions them, so their numbers can differ.

Click any metric to see what it means.

$93.64

Close on May 2, 2016

$512.9B

  • $233.7B
    Previous year:
    $182.8B
  • +27.9%
    Previous year:
    +7.0%
  • $53.4B
    Previous year:
    $39.5B
  • 22.8%
    Previous year:
    21.6%
  • $70.0B

    Positive in each of the last 5 years

  • $55.3B/$79.9B
    Cash41%
    $55.3B
    Debt59%
    $79.9B

    As of Mar 26, 2016

  • 10.4

    Last 12 months

    14.6

5-year trends

Annual figures, fiscal years 2011-2015.

Revenue by fiscal year, from 2011 to 2015. 2011: $108.2B, 2012: $156.5B, 2013: $170.9B, 2014: $182.8B, 2015: $233.7B

Stock price

Useful context, but not the main focus.

−27.4% over the past year Stock price chart, 1 year. From May 1, 2015 to May 2, 2016.

Drag across the chart to compare two days.

Future prices are hidden until you decide.

What would you do?

No virtual money and no score. After you choose, you'll see what happened and a review of the reasoning.